Wisconsin’s Most Iconic Winter Experiences

Winter in Wisconsin can be a magical time! The outside world seems to sparkle, the cold air makes your cheeks rosy, and cozy sweater season is always a plus. But for those who feel stuck inside, check out this list of winter activities to experience in Wisconsin to make the most of the cold. 
Whether you’re looking for the perfect destination for Super Bowl Sunday, a romantic getaway for your Valentine, or the ideal winter solution for cabin fever, Lake Geneva’s upcoming Winterfest & U.S. National Snow Sculpting Competition – taking place Feb. 1-13 – will have you covered.

11 Reasons to Attend Winterfest in Lake Geneva

Whether you’re looking for the perfect destination for Super Bowl Sunday, a romantic getaway for your Valentine, or the ideal winter solution for cabin fever, Lake Geneva’s upcoming Winterfest & U.S. National Snow Sculpting Championship…

6 Places to Get Lost in Wisconsin’s Northwoods

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Ahhhh Wisconsin’s Northwoods! Spacious, secluded and stunning. It’s a place where distance comes naturally, where every season brings an array of new adventures and colors to explore. Whether it’s a quick stop, a weekend getaway, or a…

A Guide to an Adventure Packed Weekend at the World Championship Derby Complex

Known as the “Indianapolis 500 of Snowmobile Racing,” the World Championship Derby is not only the largest and most prestigious snowmobile competition in the sport, it is one of the highest-ranking winter sports events in the Midwest. Recognized…

10 Must-See Holiday Light Shows in Wisconsin

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When the temperatures drop and the snow begins to fall, Wisconsin dazzles...literally. And so do the plethora of holiday light shows that you and the whole family can enjoy around the state! The best part? These are still safe and socially distanced…

5 Wisconsin Ski Hills to Explore This Winter

Winter parka? Check. Ski masks? Fave beanie? Check and check. It’s that time of year! Welcome to Wisconsin—home to more than 30 ski hills and hundreds of acres of open terrain to enjoy. While winter sports have always been a great…

A Guide to Enjoying Your Next Visit to Beloit!

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Due to Covid-19, the way we travel inside our state has been changing—and changing frequently. The pandemic has impacted everyone’s ability to connect with our favorite people and places. We’re all interacting differently and exploring…

10 Holiday Gift Ideas from Wisconsin

As the holiday season begins and the year comes to an end, it’s time to start searching for the perfect gifts for all your fellow Wisconsin friends and family. Luckily, we have some fashionable ideas to get you started at shop.discoverwisconsin.com! 1.…

Wisconsin’s Most Iconic Destination for Beer Lovers

We’re obsessed with Chippewa Falls. Why? For starters, it’s a classic, Americana small town of just 14,000 with a fascinating history. It boasts a gorgeous, renovated riverfront district, two nearby state parks and an impressive array…

Where to Find Fall Colors in Southeast Wisconsin This Weekend!

When it comes to exploring the state of Wisconsin, fall is a perfect time. The amber leaves glow against the blue sky and the air is crisp for a day of adventuring. After a long, hot summer, that chilly breeze is very welcomed. With peak colors…